Since 1997, Tasting Australia has been one of Australia’s most anticipated culinary festivals. Tasting Australia is a journey through South Australia’s produce from paddock to plate and a celebration of real food heroes. The ten-day festival surpasses eating and drinking to uncover what South Australia’s food scene is all about.
In 2019, the festival once again expanded even further to showcase some of the best produce from Tasting Australia in Rundle Mall. Between 600 and 1,000 food lovers each day from across the state visited the Urban Pantry to begin their journey to discover and taste some of South Australia’s best produce.
Urban Pantry
A free event, the Urban Pantry celebrated top producers, outstanding artisans and iconic food and beverage brands. The pop-up pantry was the perfect stop in the bustling city centre to browse, taste samples and give customers the opportunity to purchase their favourites.
Rundle Mall partnered with producers and brands from five key regions across the state who stocked the Urban Pantry with their products each day. Each of these brands saw an increase in both brand and product awareness, as well as sales. Of those brands interviewed, 100% said they would definitely participate again.
Key Partners
Yorke Peninsula
- Rosevale Lentils
- Spencer Gulf Prawns
- MBC Foods
- Barley Stacks Wines
- Redwing Harvest at Redwing Farm
- Sunny Hill Distillery
Adelaide Hills
- Buzz Honey
- Forage & Feast
- Never Never Distilling co.
- Baylies Epicurean Delights
- Udder Delights
Barossa
- The Barossa Valley Cheese Co.
- Steiny’s Traditional Mettwurst
- Barossa Valley Ice Cream Company
- Seppeltsfield Rd Distillers
- Relish The Barossa
Fleurieu Peninsula
- Alexandrina Cheese Company
- Spice Girlz
- Lloyd Brothers
- Port Willunga Fine Foods
Riverland
- The Almond Farmer
- Butch’s Small Goods
- Singing Magpie Produce
- Illalangi
- Arrosto Coffee
Taste Rundle Mall
After sampling and stocking up on local produce in the Pantry, visitors were encouraged to collect a Taste Rundle Mall map, giving them a self-guided foodie tour of the Rundle Mall Precinct. Visitors spent each day trying unique food and drink offerings and discovering new hidden gems down Rundle Mall’s many laneways and arcades.
Partners Included
- Charlesworth Nuts
- Hotel Richmond
- Two-Bit Villains
- Just Bliss Chocolates
- Foods for Life
- Fair Espresso
- Jack Greens
- Muffin Break
- Soonta
- T2
- Warong
- Juice Lovers
