About Rundle Mall
![An overview of Rundle Mall](https://cdn.rundlemall.com/resized/images/Rundle-Mall-Photography/47300/Rundle-Mall-Raw-5-1_2407995d0ccda6fed38a12babfb09ef4_07838912551b835c92bca52a2de3fd39.jpg)
With global brands and local favourites, Rundle Mall is the heart of shopping, dining and entertainment in Adelaide.
Adelaide Economic Development Agency (AEDA)
![Queens Birthday 5353](https://cdn.rundlemall.com/resized/importcontent/20210622/237749/Queens-Birthday-5353_2407995d0ccda6fed38a12babfb09ef4_07838912551b835c92bca52a2de3fd39.jpg)
The AEDA team provides marketing, advocacy and governance services to improve the economic outcomes for the Precinct's diverse range of stakeholders.
Rundle Mall History
![A historical photo of Rundle Street](https://cdn.rundlemall.com/resized/images/Rundle-Mall-Photography/Historic-Images/Before-and-Afters/54241/regent-theatre-after_2407995d0ccda6fed38a12babfb09ef4_07838912551b835c92bca52a2de3fd39.jpg)
A short history of Rundle Mall, from its beginnings as an Adelaide street, to the vibrant pedestrian thoroughfare it is today.