The Rundle Mall Precinct is the beating heart of South Australia’s retail sector. As one of the largest and busiest pedestrian malls in the country, it proudly sits as the Adelaide city centrepiece, drawing crowds from all corners of the state. Its location and coveted broad demographic offer brands a strategic platform for events, product launches, pop-ups, brand activations, as well as a great marketing, advertising and promotional channel for partners.
Rundle Mall's Major Annual Events
In addition to the 460 activations in Rundle Mall annually, the Mall hosts six major annual events that are open to brands to sponsor or become part of with a brand activation.